▼21%
£34,888
Avg. Base Salary (GBP)
/ year
Avg. Base Salary (GBP)
10%
£24k
MEDIAN
£35k
90%
£54k
The average salary for a Digital Marketing Specialist is £34,888 in 2025
Base Salary
£24k - £54k
Bonus
£750 - £5k
Total Pay
£24k - £59k
Is Average Digital Marketing Specialist with Search Engine Optimization (SEO) Skills Salary in London, England: London your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
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What is the Pay by Experience Level for Digital Marketing Specialists?
▲30%
Find your market worth – how it works:
Common Health Benefits for a Digital Marketing Specialist
Medical
70%
Dental
40%
Vision
40%
None
30%
Gender Breakdown for Digital Marketing Specialists
Female
55.6%
Male
44.4%
This data is based on 9 survey responses. Learn more about the gender pay gap.
FAQs About Digital Marketing Specialists
What is the highest pay for Digital Marketing Specialists in London?
Our data indicates that the highest pay for a Digital Marketing Specialist in London is £54k / year
What is the lowest pay for Digital Marketing Specialists in London?
Our data indicates that the lowest pay for a Digital Marketing Specialist in London is £24k / year
How can Digital Marketing Specialists increase their salary?
Increasing your pay as a Digital Marketing Specialist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Digital Marketing Specialist that oversees more junior Digital Marketing Specialists, this experience can increase the likelihood to earn more.