Avg. Base Salary (USD)
The average salary for a Social Media Specialist is $54,695 in 2025
Featured Content
What Do Social Media Specialists Do?
Common Health Benefits for a Social Media Specialist
Gender Breakdown for Social Media Specialists
FAQs About Social Media Specialists
What is the highest pay for Social Media Specialists in San Diego?
Our data indicates that the highest pay for a Social Media Specialist in San Diego is $74k / year
What is the lowest pay for Social Media Specialists in San Diego?
Our data indicates that the lowest pay for a Social Media Specialist in San Diego is $44k / year
How can Social Media Specialists increase their salary?
Increasing your pay as a Social Media Specialist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Specialist that oversees more junior Social Media Specialists, this experience can increase the likelihood to earn more.