▼36%
$63,437
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$44k
MEDIAN
$63k
90%
$92k
The average salary for a Social Media Strategist is $63,437 in 2025
Base Salary
$44k - $92k
Bonus
$600 - $9k
Profit Sharing
$0 - $5k
Commission
$0 - $6k
Total Pay
$41k - $93k
Is Average Social Media Strategist Salary your job title? Find out what you should be paid
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What is the Pay by Experience Level for Social Media Strategists?
What Do Social Media Strategists Do?
Find your market worth – how it works:
How do Social Media Strategists Rate Their Jobs?
Based on 58 responses, the job of Social Media Strategist has received a job satisfaction rating of 3.89 out of 5. On average, Social Media Strategists are highly satisfied with their job.
Common Health Benefits for a Social Media Strategist
Medical
76%
Dental
70%
Vision
63%
None
22%
Gender Breakdown for Social Media Strategists
Female
86.6%
Male
12.9%
This data is based on 194 survey responses. Learn more about the gender pay gap.
FAQs About Social Media Strategists
What is the highest pay for Social Media Strategists?
Our data indicates that the highest pay for a Social Media Strategist is $92k / year
What is the lowest pay for Social Media Strategists?
Our data indicates that the lowest pay for a Social Media Strategist is $44k / year
How can Social Media Strategists increase their salary?
Increasing your pay as a Social Media Strategist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Strategist that oversees more junior Social Media Strategists, this experience can increase the likelihood to earn more.