▼24%
$53,987
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$41k
MEDIAN
$54k
90%
$88k
The average salary for an Account Planner is $53,987 in 2025
Base Salary
$41k - $88k
Bonus
$1k - $15k
Profit Sharing
$0 - $4k
Total Pay
$42k - $94k
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What is the Pay by Experience Level for Account Planners?
What Do Account Planners Do?
Account Planner Tasks
- Represent the needs of the client to the creative team to ensure the final product is consistent with client expectations.
- Conduct research to determine the best strategies for reaching the client's target audience.
- Work together with clients to establish an advertising campaign's objectives, target audience, and message.
- Keep clients briefed on advertising project progress and receive feedback from clients.
- Monitor the results of the advertising campaign to evaluate its effectiveness, and make changes when necessary.
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How do Account Planners Rate Their Jobs?
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Common Health Benefits for a Account Planner
Medical
94%
Dental
83%
Vision
71%
None
6%
Gender Breakdown for Account Planners
Female
88.9%
Male
11.1%
This data is based on 27 survey responses. Learn more about the gender pay gap.
FAQs About Account Planners
What is the highest pay for Account Planners?
Our data indicates that the highest pay for an Account Planner is $88k / year
What is the lowest pay for Account Planners?
Our data indicates that the lowest pay for an Account Planner is $41k / year
How can Account Planners increase their salary?
Increasing your pay as an Account Planner is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are an Account Planner that oversees more junior Account Planners, this experience can increase the likelihood to earn more.